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ChrisBlackwell, the Rock & Roll Hall of Fame is launching a special 007 Limited Edition release of hisBlackwellFine JamaicanRum.The Fine JamaicanRumis inspired by his family’s time-honoured recipe. This aged, rich and fragrant dark goldrumis filled with the warmth and sensuality of Jamaica.
The limited-editionRumfeatures an augmented reality experience available via a QR code on the bottle, whereBlackwell, who is best known for discovering Bob Marley, comes to life to share life stories, music selections, cocktail recipes and more.”James Bond has been a big part of my life, from my childhood lunches with Ian Fleming at GoldenEye to being a location scout on the first movie,Dr. No (1962).It was a pleasure working alongside theNo Time To Dieproduction team in Jamaica providing our iconicrumfor the set in James Bond’s house, which has made this very special relationship come full circle.This is arumthat celebrates Jamaica, my friendships, and also my family legacy,” – ChrisBlackwell